Music Magazine Contents Page Flat Plan 1

The following image that is below is my first flat plan of a contents page for the music magazine. Stuart Hall in 1980 came up with the theory of "encoding/decoding" which means that the audience has a significant role in the process of reading a text. One way main part of the Hall's theory is Dominant Reading which means that the audience fully accepts the preferred meaning and style of the magazine in this case. This design follows that theory as the design is very alternative which is who my target audience are so the design follows their preferred style. The design is a header with a clear contents section which every will be able to read as it is clear, most importantly it is the classic contents display as the page numbers and titles are going down the page on the left which is the dominant reading theory involved in Hall's "encoding/decoding" theory. The main image of the page will dominate the contents page which will allow the reader to immediately know the answer to their question of "which page is the artist I'm interested in on?". This is how my  contents page appeals to my target audience, it follows their preferred style and makes it easy for them to find the reason why they bought the magazine in the first place.